Vision, mission & values
Our vision, mission and values are core to our business and behind everything we do.
Our vision
Our vision is to be a global leader of integrated drive transmission solutions. We aim to be the trusted partner of choice, delivering excellence in innovation, reliability, and customer satisfaction, driving forward the future of power transmission technology.
Our mission
Our mission is to provide innovative and high-quality power transmission solutions, tailored to meet the diverse needs of our customers across various sectors.
Our values
Everything we do has innovation, expertise, integrity and passion at its core.
Our values
Innovation
We embrace creativity and continuous improvement in all that we do – from our processes to our products - to deliver innovative solutions that propel our clients forward.
Expertise
We leverage product expertise, extensive experience and an intricate understanding of our customers’ needs to deliver the highest quality solutions.
Integrity
We are fair, ethical, accountable and unwavering in our commitment to quality. This helps us to cultivate trusted relationships and ensures excellence in every facet of our operations.
Passion
Driven by ambition and enthusiasm, we strive to make a meaningful impact for our customers, industry, environment and employees alike.

Latest news & insights
Keep up to date with the latest news, views and announcements from the Lancereal team.
Uncategorised
Lancereal awarded ISO 9001:2015 recertification
8 October 2025We’re thrilled to announce that we’ve passed our ISO 9001:2015 recertification with flying colours.
News
Electrification and material handling – a perfect match?
27 August 2025Our Managing Director, Laura Hampson, provides an insight into advances in material handling - including the growing demand for electrification - and discusses what this means for the sector.
News
Electrification and the off-highway sector
13 August 2025Being at the forefront of powertrain products and services, we’re seeing significant momentum building across several off-highway segments that we wanted to draw attention to.
News
We’re gearing up for growth with the recent appointment of our Financial ...
31 July 2025We’re delighted to announce the appointment of Victoria Wetherill as Financial Controller! Victoria, who has a first-class degree in Accountancy and Finance from the University of Huddersfield, gained her ACCA qualification offered by the Association of Chartered Certified Accountants whilst working in an accountancy practice.
News
Meet Emma Kit, Design & Applications Engineer at Lancereal
23 June 2025As part of International Women in Engineering Day (INWED), we wanted to shine a spotlight on Emma Kit! Starting her journey in engineering in 2013 as a Mechanical Engineering Apprentice, Emma joined the Lancereal team in 2020.
News
Introducing Vyankatesh Kulkarni (Venky), Systems Integration Engineer at La...
24 April 2025Venky joined the Lancereal team in 2024, with a wealth of knowledge in mechatronics and robotics and plays a vital role in our expanding focus on electrification.
News
An insight into 2025
10 April 2025Laura Hampson, Managing Director at Lancereal, reflects on the challenges and innovations within the industrial sector over the past year and looks at how the sector could continue to evolve as we reach the end of the first quarter of 2025.
Engineer’s Guide
Optimising your electric powertrain design: from analysis to implementation
10 February 2025After gathering comprehensive information about your vehicle or machine, the next crucial step in the electrification process involves optimising your electric powertrain design and ensuring that the selected components meet your operational requirements.
Engineer’s Guide
Why gathering comprehensive information is crucial to your electric powertr...
6 February 2025The electrification of mobile vehicles and machinery offers significant benefits, including improved efficiency, reduced emissions, and enhanced control systems.